Wim Hof – also known as ‘The Iceman’ has broke records related to cold exposure. He has climbed Kilimanjaro in shorts, run a half marathon above the Arctic Circle in bare feet, stood in a container and covers in ice for more than 112 minutes and swam under ice for 66 meters. He has embraced the majestic force and powers of nature and now shares his discovery with the rest of the world. He believes that everyone can tap into this potential and so has developed the Wim Hof Method: a natural path to an optimal state of body and mind. 


So what is the Wim Hof method? 

“The Wim Hof method can be characterized by its simplicity, applicability and a strong scientific underpinning. It is a practical way to become happier, healthier and more powerful”

He explains that as humans we have developed a different attitude to nature and forgot our inner power which is the ability to adapt to extreme temperature and survive within our natural environment – our bodies. We have reduced the natural stimulation of our bodies through wearing clothes and artificially controlling the temperature in our surroundings at home and work which affects the ancient mechanisms related to our own survival and function. 

‘Because these deeper physiological layers are no longer triggered, our bodies are no longer in touch with this inner power. The inner power is a powerful force that can be reawakened by stimulating these physiological processes through the Wim Hof Method.’

The Wim Hof Method is based on 3 pillars; cold therapy, breathing and commitment. 


Cold therapy 
The cold is your warm friend and one of the three pillars of the Wim Hof Method. Proper exposure to the cold starts a cascade of health benefits, including the buildup of brown adipose tissue and resultant fat loss, reduced inflammation that facilitates a fortified immune system, balanced hormone levels, improved sleep quality, and the production of endorphins— the feel-good chemicals in the brain that naturally elevate your mood.


The second pillar of the Wim Hof method is breathing. We’re always breathing, yet we’re mostly unaware of its tremendous potential. Heightened oxygen levels hold a treasure trove of benefits, and the specialized breathing technique of the Wim Hof Method unearths them all: more energy, reduced stress levels, and an augmented immune response that swiftly deals with pathogens.


The third pillar of the Wim Hof Method is the foundation of the other two: both cold exposure and conscious breathing require patience and dedication in order to be fully mastered. Armed with focus and determination you are ready to explore and eventually master your own body and mind.


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